Wednesday, May 8, 2013, marks exactly one year that Michael Collins Ajereh publicly decided to chart a new course for himself with the birth of Mavin Records-home to the Mavin League. It also marks his birthday.
The last 12 months have been clouded with several can he get it right alone? Would he pull it through all by himself?
When news circulated that Don Jazzy and D'banj had split last year it was also said that he left with all Don Jazzy’s catalogue. Of course everyone thought that would be the end of him.
And considering the obvious fact that the last one year has become symbolic as one of the most trying periods for the Nigerian entertainment industry, it has also become a symbolic year in the life of the man who is now known and well referred to as Don Jazzy.
Not many had given him the slightest opportunity to prove his worth-accusations were flying around-but Don Jazzy remained resolute, determined and undeterred in his decision to break even with the MAVINS. Don Jazzy has successfully remained relevant, steadfastly cooking up beats-as much as he can, churning out productions that has left the music industry in a state of frenzy. He has bounced back from scratch!
Has he succeeded? That varies largely on your definition of success but with over a dozen hit productions this year-Take Banana, Oma Ga, Amarachi, Goody Bag, Kick, Without my heart, Rotate, Lady Don Dada- in the last one year, one can only pat the beefy producer on the back for daring to dare and standout! He has bounced back from scratch!
From Tiwa Savage to Wande Coal, D’Prince and Dr. Sid, it’s obvious that Don Jazzy has structured a way out for himself and his league of Mavins.
However, only few people want to understand the obvious fact that the 31 year old music producer, whose wizardry has become one of the most talked about revolutions in the Nigerian music industry, remains the regular man who can be caught tweeting on popular micro-blogging network site, Twitter, as Don Jazzy, or the young man that has decided to give back to that major society that has consistently supported him. Without attracting undue possession, the term, IDJA (It’s Don Jazzy Again) became one of Nigeria’s most trending and popular 4-letter word on Twitter.